Best New Technical Apparel Product at ICAST – the world’s largest sportfishing trade show

Lifeshirt was an ICAST new products showcase winner in the Best Technical Apparel category.

Boating Industry’s 2022 Top Products

The newest and most innovative products across the recreational boating industry for 2022 Celebrating its 9th year by the Boating Industry Top Products.

2nd Place Innovations in Life Jacket Design by BoatUS

Lifeshirt participated in the innovations in Life Jacket Design competition hosted by the Personal Flotation Manufacturers Association (PFDMA) and the National Marine Manufacturers Association (NMMA).

ISPO BRANDNEW 2016 Finalist

Lifeshirt makes its international debut receiving recognition as world’s most comfortable flotation device.

TARGET
$1,235,000

PRICE PER SHARE
$5.60

MIN. INVESTMENT
$308

USE OF PROCEEDS
MARKETING AND
INVENTORY

Invest Now

Form C

 

This is your chance to get in on this innovative produc that aims to save life[1]

Lifeshirt

According to the CDC (Centers for Disease Control and Prevention), an average of 4,012 people die from drowning accidents in the United States each year. This equates to one person drowning every two hours. Its research also indicates that drowning is the second leading cause of unintentional death for children under the age of 14[9].  

The United States Coast Guard also plays an integral role in publishing boating statistics and funding studies to improve water safety. According the 2022 Life Jacket Wear Rate Observation Study, JSI reports that the adult wear rate for open motorboats was only 7.4%[10]. This means that 93% of adults don’t wear life jackets on the water! Unfortunately, drowning is the leading cause of death in boating accidents with 75% of the victims drowning as reported in the Coast Guard’s 2022 Recreational Boating Statistics. Lastly, among the victims with reported life jacket usage, 85% were not wearing a life jacket[2].

To address these alarming statistics, the mission for LifeShirt was to develop an innovative water safety device that people will actually wear! After years of product research, development, and testing, the LifeShirt is now ready, and you have the opportunity to become a shareholder and help make this mission a reality.

50% off your first Lifeshirt for investments of $2,500 or more

TARGET
$1,235,000

PRICE PER SHARE
$5.60

MIN. INVESTMENT
$308

USE OF PROCEEDS
MARKETING AND
INVENTORY

 

This is your chance to get in on this innovative product that aims to save lives[1]

Lifeshirt

According to the CDC (Centers for Disease Control and Prevention), an average of 4,012 people die from drowning accidents in the United States each year. This equates to one person drowning every two hours. Its research also indicates that drowning is the second leading cause of unintentional death for children under the age of 14. [9]  

The United States Coast Guard also plays an integral role in publishing boating statistics and funding studies to improve water safety. According the 2022 Life Jacket Wear Rate Observation Study, JSI reports that the adult wear rate for open motorboats was only 7.4%. [10] This means that 93% of adults don’t wear life jackets on the water! Unfortunately, drowning is the leading cause of death in boating accidents with 75% of the victims drowning as reported in the Coast Guard’s 2022 Recreational Boating Statistics. Lastly, among the victims with reported life jacket usage, 85% were not wearing a life jacket. [2]

To address these alarming statistics, the mission for Lifeshirt was to develop an innovative water safety device that people will wear! After years of product research, development, and testing, the LifeShirt is now ready, and you can become a shareholder and help make this mission a reality.

Invest Now

About LIFEShirt Products

Introducing the next generation of personal flotation devices: a lifestyle brand for the recreational water activities industry while prioritizing safety. Our innovative product combines inflation technology with a sleek design, making it the ultimate choice for recreational participants and water enthusiasts alike.

Lifeshirt is equipped with patented technology that ensures protection without compromising on style or comfort.

With Lifeshirt, we aim to redefine the way people perceive personal flotation devices. Gone are the days of bulky, uncomfortable life jackets. Our device seamlessly integrates into the user’s lifestyle, offering a sleek and fashionable design that appeals to water enthusiasts of all ages. What truly sets us apart is our commitment to safety. We have developed patented technology that aims to enhance the effectiveness of our personal flotation device, providing peace of mind for users. Our auto-inflate PFD will only inflate when fully submerged which potentially reduces the risk of drowning.

By combining style, comfort, and patented safety technology, we have a unique opportunity to bring innovative solutions to water safety around the world.

Join us in making a lasting impact on the safety of water enthusiasts everywhere by making safety look good. Together, we can create a lifestyle brand that aims to save lives.

Become Part of Something Awesome

You can be an owner of Lifeshirt for as little as $308. Limited shares available.

  • Best New Technical Apparel Product at ICAST – the world’s largest sportfishing trade show
  • 2nd place Innovations in Life Jacket Design by BoatUS – the oldest and largest association for boater regulations
  • Best New Product (accessories) by ISPO BRANDNEW – world’s largest trade fair for sporting goods
  • 2022 TOP PRODUCTS, by Boating Industry Magazine – a leading boating industry publication

Invest Now

LIFE-SAVING TECHNOLOGY

This amazing new water safety device is making a splash. Contact us for more info on how you can become a shareholder in a globally distributed product that aims to save lives.

BONUS

For those who invest $2.5k or more you will receive 50% off any LifeShirt of your choosing along with expedited shipping! (limit 1 per investor)

LIMITED OFFERING

Limited shares of LifeShirt are available for this first-funding round. Each share is priced at $5.60 and there is a minimum $308 investment. (55 shares)

Key Stat for Beachwear 2022 -2023

  • The US life jacket market is estimated to be worth $1.61 billion in 2023. [3]

  • The world-wide life jacket market is expected to have a compound annual growth rate (CAGR) of 5.9% over the next 10 years. [4]

  • Europe and North America account for 50% of the global life jacket market share. [5]

  • APAC is estimated to contribute 32% to the growth of the global life jacket market according to Technavio Life Jacket Market by End-user, Product, and Geography – Forecast and Analysis 2023-2027. [6]

  • 19M Americans participated in kayaking in 2022. 10m Americans participated in canoeing. [7]

  • An estimated 100 million Americans go boating each year. Recreational boating isn’t just for the one percent. Sixty-one percent of boat owners have an annual household income of $100,000 or less. [8]

 

 LIMITED
SHARES
AVAILABLE

$5.60 PER SHARE

$308 MIN INVESTMENT

50% OFF ANY LIFESHIRT FOR INVESTMENTS
$2,500+

Invest Now

Form C

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Disclosure 

This offering under Regulation Crowdfunding is being conducted through Texture Capital Inc. (“Texture”), a FINRA member broker-dealer. You can review the background of our broker-dealer and our investment professionals on FINRA’s BrokerCheck here. Texture Capital Inc. is a member of SIPC and explanatory brochures are available upon request by contacting SIPC at (202) 371-8300. Texture is the Onboarding Agent for this offering and is not an affiliate of nor connected with the Issuer. Texture is NOT placing or selling these securities on behalf of the Issuer. Texture is NOT soliciting this investment nor making any recommendations by collecting, reviewing, and processing your application for investment. Texture conducts Anti-Money Laundering, Identity, and Bad Actor Disqualification reviews of the Issuer and ensures they are a registered business in good standing. Texture should NOT be relied upon to have validated or approved the information provided by the Issuer or the Issuer itself. Texture may direct applicants to specific sections of the Form C to locate information or answers to their inquiry but does not opine or provide guidance on Issuer-related matters.

Faqs

What is Reg CF?

Reg CF or Regulation Crowdfunding, allows companies to offer and sell up to $5 million of their securities without having to register the offering with the SEC. Crowdfunding refers to a financing method in which money is raised through soliciting relatively small individual investments or contributions from a large number of people. With Regulation Crowdfunding, the general public now has the opportunity to participate in the early capital raising activities of start-up and early-stage businesses.

Can I invest in a Reg CF offering?

Anyone can invest in a Regulation Crowdfunding offering.  Because of the risks involved with this type of investing, however, you are limited in how much you can invest during any 12-month period in these transactions.  The limitation on how much you can invest depends on your net worth and annual income.

What are my investment limits?

If you are a non-accredited investor, then the limitation on how much you can invest depends on your net worth and annual income. If either your annual income or your net worth is less than $124,000, then during any 12-month period, you can invest up to the greater of either $2,500 or 5% of the greater of your annual income or net worth. If both your annual income and your net worth are equal to or more than $124,000, then during any 12-month period, you can invest up to 10% of annual income or net worth, whichever is greater, but not to exceed $124,000.

What is an accredited investor?

An individual will be considered an accredited investor if he or she:

  • earned income that exceeded $200,000 (or $300,000 together with a spouse or spousal equivalent) in each of the prior two years, and reasonably expects the same for the current year,
  • has a net worth over $1 million, either alone or together with a spouse or spousal equivalent (excluding the value of the person’s primary residence and any loans secured by the residence (up to the value of the residence)), OR

holds certain professional certifications, designations or credentials in good standing, including a Series 765 or 82 license.

Who is Texture Capital?

Texture Capital Inc. is a FINRA Member broker dealer of record engaged by the issuer to act as onboarding agent for this offering. We will conduct ‘Know Your Customer’ ‘Identification’ and ‘Anti Money Laundering’ due diligence on all investors. In addition, Texture Capital conducts due diligence on the issuer to ensure that the company is a registered business in good standing, and that the principals are not considered Bad Actors. While we have conducted certain limited due diligence at the time of the offering, that due diligence does should not be perceived as an assurance nor as Texture Capital’s approval of the company or an investment therein. Texture Capital’s participation does not represent an offer or solicitation to buy the securities. Texture Capital does not make recommendations regarding asset allocation, investment strategy or with respect to purchase or sale of any specific securities.  To help you better understand Texture Capital’s services please consult our Form CRS (Customer Relationship Summary), which may can be found at www.texture.capital/crs. You may also review our BrokerCheck report on the FINRA website: https://brokercheck.finra.org/firm/summary/300853

What are the risks associated with this offering?

Crowdfunding securities offerings are not registered with the SEC and are considered highly speculative. For a full discussion of the Risk Factors please refer to the Offering Memorandum / Form C.

Where can I direct additional questions about the investment application and process?

For questions about the investment application and process please contact onboarding@texture.capital or call +1 646 979 8558 and select option 9.

I have some questions about the offering. How do I communicate with the Issuer?

Prospective investors with questions about the company or its product or the offering should submit their questions in the Discussion section of the investment website. This is a public forum where valid questions will be displayed for all to view, with responses clearly tagged with who the response is from